Liberty Power CEO Participates in The NYC Energy Marketing Conference

David Hernandez, CEO, to speak about the future of energy marketplace

Ft. Lauderdale, Florida – February 27, 2015 – Liberty Power, the nation’s largest owner-operated retail electric supplier, today announced David Hernandez, co-founder and CEO, will participate on an interactive panel at The NYC Energy Marketing Conference for Retailers.

The third semi-annual NYC Energy Marketing Conference takes places on March 3rd at The Hotel Pennsylvania in New York City. Hundreds of energy companies, vendors, suppliers and marketers in the competitive energy field will gather together to network and learn more about the industry. The day of panels feature more than 40 energy industry experts and 30 leading service providers. The theme of the conference is “The REP of the Future” and focuses on how retail energy providers (REP) can continue to flourish using innovative sales and marketing techniques.

Mr. Hernandez will take part in the conference’s feature panel, CEO Roundtable: The Future. He is part of a group of competitive energy industry leaders and CEOs who will speak on the three interactive panels at the conference. This is the third time Liberty Power has participated in a panel at The NYC Energy Marketing Conference. Past speakers from the energy supply company have included Rana Ghosh, Vice President of Commercial and Industrial Sales, and Tim LoCascio, Director of Marketing.

“It’s a privilege for Liberty Power to be able to participate as a panel speaker at The NYC Energy Marketing Conference for the third consecutive conference,” said Mr. Hernandez. “We all have the same goal of satisfying our customers’ electricity needs. This conference is a great forum for leaders in the industry to come together and share ideas, best practices and create impactful connections.”

New York is where Liberty Power first established itself as an energy services company (ESCO) in 2001. The company continues to serve both residential and commercial customers in New York, offering long-term fixed-rate contracts that provide price protection and budget certainty.

About Liberty Power

Headquartered in Fort Lauderdale, Florida, Liberty Power is the largest completely independent, privately-held retail electric supplier in the United States based on 2014 DNV GL rankings of electric retailers. The company is also the first minority-owned supplier with a national footprint, and the largest Hispanic-owned energy company in the United States according to Hispanic Business. Liberty Power provides large and small businesses, government agencies and residential customers with low-cost electricity and exceptional customer service.

For more information on Liberty Power, please visit

The NYC Energy Marketing Conference
The mission of the NYC Energy Marketing Conference is to provide the competitive energy industry with exciting conferences in premium locations at very affordable prices. The goal of the conference is to bring together hundreds of energy companies, utilities, marketers, vendors and suppliers in the competitive energy industry to network and learn more about our industry.

For more information, please visit

Liberty Power is a registered trademark of Liberty Power Corp. LLC, whose subsidiaries are certified and licensed to provide retail electric service by the PUC / PSC of CA, CT, DC, DE, IL, ME, MD, MA, MI, NJ, NY, OH, PA, RI, TX and VA.

The Liberty Power Way

Humble. Hungry. Smart. These three words are at the core of our unique culture. But what do they really mean in daily practice? The 29 Fundamentals that make up the Liberty Power Way provide the answer to that question. They define how we relate to our clients, each other, and even our suppliers. They’re who we are, and they’re what drives our extraordinary success.

  1. Do the right thing. Integrity is not about convenience. It’s an unwavering commitment to do the right thing in every action we take and in every decision we make, even when no one’s looking. Make decisions that build strong, trusting relationships.
  2. Demonstrate humility. Our own egos and personal agendas must never get in the way of doing what’s best for the team. Everyone has something he/she can teach us. Be curious about others’ perspectives and open to others’ solutions. Make sure every decision is based solely on what will best advance our team goals.
  3. We’re a team and we depend on each other for success. Everything you do affects someone else, and usually many others. Consider how your actions impact your teammates. Look for opportunities to assist them, and be willing to ask for help as well. Where appropriate, engage others for more complete and effective solutions. Over-communicate.
  4. Honor commitments. Our customers are counting on us, and we’re counting on each other. Do what you say you’re going to do, when you say you’re going to do it. If a commitment can’t be fulfilled, notify others the minute you know this, and agree upon a new commitment to be honored.
  5. Practice blameless problem-solving. Blame has no place in a high-performance organization. Fix mistakes by focusing on solutions, not on whose fault it was. Processes fail, not people. Learn to ask questions that begin with “What” and include the word “I” such as “What can I do to fix this problem?” Use these situations to learn, and then apply that learning by improving our processes to reduce the likelihood of repeating the same mistake. Get smarter with every mistake.
  6. Listen generously. Truly listening is more than simply “not speaking.” It’s giving your undivided attention to the needs and priorities of others. Set aside your own judgments and pre-conceived notions. Listen with care and with empathy. Most importantly, listen to understand.
  7. Speak straight. Speak honestly in a way that “forwards” the action. Make clear and direct requests. Say what you mean. Be willing to surface ideas or take positions that may result in conflict when it’s necessary to reach our goals. While it’s imperative to be mindful of the way in which our message is delivered, only the truth allows us to understand with the clarity necessary for success.
  8. Be for each other. Support each other’s success. Operate from the point of view that we’re all in this together and that any one of us can’t win at the expense of someone else or the team. Look for each other’s greatness and provide rigorous support when needed, including honest and direct feedback.
  9. Celebrate success. Catching people doing things right is more effective than catching them doing things wrong. Build people up by giving meaningful (timely, specific, impactful) acknowledgement and appreciation, and by celebrating both individual and team successes.
  10. Work from the assumption that people are good, fair, and honest. Operate from the assumption that people are good, and that the intent behind their actions is positive. Faith and trust create better relationships and generate better results than do doubt and cynicism. Act out of this belief.
  11. Practice transparency. With appropriate respect for confidentiality, share information freely. The more people know, the better we can work together to build effective solutions. Practice open and honest communication with our customers as well as your teammates. Stand behind everything you say or do.
  12. Be quick to ask and slow to judge. There’s always more to the story than you think. Learn to ask questions and gather the facts before jumping to conclusions and making judgments. Be curious about what other information might yield a more complete picture.
  13. Make quality personal. We don’t do good, we do great. Take pride in the quality of everything you touch and everything you do. From the way you price a product to the way you answer the phone, from the way you call on a customer to the way you fill out paperwork, always ask yourself, “Is this my best work?” Remember that everything you touch has your signature. Sign in bold ink.
  14. Walk in your customers’ shoes. We all exist to serve our customers, whether they’re internal ones or external ones. Understand your customers’ world. Know their challenges and frustrations. The better you understand them, the more effectively you can anticipate and meet their needs.
  15. Embrace change. Nothing stays the same, thankfully. Change creates energy and excitement. Be inspired by both the challenges and the possibilities that change brings. The better and faster we are at adapting to change, the stronger and more successful we become as a company.
  16. Have a bias for action. Operate with a sense of urgency to get things done so we can get on to the next thing. Completion creates energy. Learn to identify key information that’s necessary for smart decision-making. Gather the relevant facts and evaluate your options thoroughly, and then get moving. Act decisively.
  17. Be resourceful. Find a way to get it done. People come to us when they have a problem they can’t solve themselves. They don’t care about our policies and procedures, nor are they interested in our excuses. Use the tools you have until you get the tools you need. Take ownership, and see that it gets done — somehow, someway.
  18. Be performance-driven. We appreciate effort, but we reward and celebrate results. Set challenging goals, and then go after them with massive action. Don’t shy away from numbers or accountability. Metrics are the best tools we have to help us understand how we’re doing and how we can improve our performance. Hold yourself accountable for achieving results.
  19. Look ahead and anticipate. Be better prepared by anticipating future needs and addressing them today. Avoid the mistakes that come from last-minute actions.
  20. “Bring it” every day. While skill, talent, and knowledge are necessary for producing good results, passion is the energy that fuels extraordinary performance. Passion comes from understanding the value of what we do. Approach every day with energy, focus, and enthusiasm. Be fully engaged.
  21. Be responsive. Our customers expect us to respond to their questions and concerns quickly. Whether it’s in person, on the phone, or by email, be a fanatic about response time. Getting back to people promptly, including your internal customers, is one way to demonstrate your passion for quality.
  22. Think and act like an owner. Learn to ask yourself, “What would I do if this were my company? What would I do if this were my own money? Will this help the company to succeed?”
  23. Continuously improve everything you do. Constantly evaluate and re-evaluate every aspect of your job. Don’t be satisfied with the status quo. The most successful people and organizations are in a never-ending pursuit of improvement. Demonstrate a commitment to lifelong learning.
  24. Set and ask for expectations. We judge situations not by what happens, but rather by how they compare to what we expected to happen. Nearly every misunderstanding can be traced to a difference in expectations. Repeat back what’s been delegated to ensure both clarity and agreement. Learn to create mutually understood expectations in every situation.
  25. Communicate to be understood. Know your audience. Write and speak in a way that they can understand. Learn to recognize various communication styles and be versatile by adjusting your style to achieve maximum effectiveness. Where appropriate, avoid the use of internal lingo, acronyms, and jargon. Use the simplest possible explanations.
  26. Problems are nothing more than unanswered questions. Good questions help to illuminate a path to solve even the most vexing of problems. Learn to ask yourself, “What information is missing, that if I knew this, the best course of action would become self-evident?”
  27. Have a bias for structure and rebar. Look to create systems and processes that support our ability to perform with consistency. Strong processes are the foundation of organizational effectiveness.
  28. Change your state of mind to create different results. Your state of mind determines the “stories” you tell yourself. These stories create beliefs that either limit or empower you. Change your “state” to create the opportunity for maximum performance.
  29. Keep things fun. While our passion for excellence is real, remember that the world has bigger problems than the daily challenges that make up our work. Keep perspective. Be light-hearted and smile.

Why 90% of Michigan Residents are Paying Too Much for their Energy Bill

David Hernandez, co-founder and CEO of Liberty Power, was on WJR 760AM’s Frack Beckmann show in Detroit to discuss electric choice in Michigan – or the lack thereof.

You can listen to the entire podcast  here.

In Michigan, only a few lucky customers can take control of their electricity supply options. The rest are stuck with the utility. Michigan used to be a fully open market where everyone could shop. In 2008, a bill (HB 5524) – that was heavily-backed by the local electric utilities – capped the amount of electricity that could be served by alternative energy suppliers like Liberty Power to just 10%.

The 10% cap was reached in both DTE and Consumers in less than 12 months after the bill was passed. Today, you can go to the utilities’ websites (Consumers Energy; Detroit Edison) and see that there are over 11,000 enrollments “in the queue,” meaning customers on the waiting list, hoping either someone on the cap goes out of business – perhaps moves to a neighboring state where electricity rates are lower – or new legislation is passed. Until then, Michigan law is holding them hostage.

And these 11,000 enrollments on the waiting list are customers that have actually signed legal agreements with an alternative energy supplier and went through the process to get on the wait list. The magnitude of demand for energy choice is Michigan is actually much, much greater.

In a statewide poll in the spring of 2013, 82 percent of Michigan homeowners and businesses should be able to select their electric company, just as they choose their phone and natural gas providers.

There is good reason too. Since 2008, the same year the 10% cap was put in place, electric rates nationwide have risen 2.7% nationally. Rates in Michigan have jumped by more than 26% ─ nearly 10 times the national average.

According to the U.S. Energy Information Agency, Michigan families and job makers who filled the state’s 10% competition cap in 2009 have already saved $350 million.

There have been a number of legislative efforts over the years to increase the cap. The most recent legislation is House Bill 5184, sponsored by Representative Mike Shirkey (R) which would eliminate the cap altogether so everyone can shop.

As a voter, contact your legislators – your local legislator, Governor Snyder, Senate Majority Leader Meekhof, and House Majority Leader, Bolger. Write them, call them, email them and let them know that you want electric choice in Michigan.

Liberty Power is a part of Energy Choice Now, an organization that that has been advocating for electric choice in Michigan for quite some time. If you want to learn, go to their website

Phone Scam Alert

ID-fraud-infographic GD fraud

Liberty Power has received reports from customers regarding scams that trick customers into purchasing a gift card or money pack in order to pay a Liberty Power bill. Scammers may also try to trick customers into making an unnecessary bill payment. The scammer will claim the customer’s account is past due and payment must be made immediately to avoid service disconnection.

If someone comes to your door or calls you with these kinds of payment requests, please do not give them any money.

Liberty Power will never request that you purchase a gift card in order to pay your bill or keep your service on, and we never use door-to-door reps for collections.

If you receive a Liberty Power bill, here are your methods of payment: a check sent via US Postal Service, by phone with a Customer Care and/or Collections Specialist using your credit card or check-by-phone, or online at using your credit or debit card. Please call Customer Care at 1-866-769-3799 with any questions Monday through Friday from 8:30 a.m. 8:00 p.m. and Saturday and Sunday from 10:00 a.m. to 6:00 p.m. EST.

Please contact Liberty Power immediately at 1-866-769-3799 if you’ve received a call or visit similar to this, and do not provide financial information to the scammer.

“How can I identify a Liberty Power representative?”
Before any service disconnection can take place, Liberty Power is required to send a written notice to any customer in danger of having their service shut off. After the notice has been sent, customers will receive a follow-up phone call from one of our collections account representatives.

There are a few ways you can verify the legitimacy of a call from a Liberty Power collections account representative:

1. It’s always a good idea to check your caller ID. All Liberty Power calls will show up with either our company name or our main phone number: 866-769-3799.

2. Liberty Power does not employ door-to-door reps for collections purposes. If you receive an in-person visit from someone asking for payment for a Liberty Power bill, do not give them any money.

3. Here are four pieces of information only a Liberty Power rep would know about your account. Ask them to verify any two of these four options to ensure you can trust them:

  • Your service address
  • Your billing address
  • The invoice number and dollar amount their call is in reference to
  • Your utility account number/utility meter number/ESI (These are all the same, but different terms are used in different states)

4. Ask the phone rep to send you a test email.  All Liberty Power email addresses are first initial, last Ex.:

5. If one of our representatives calls and is unable to reach you, they will leave you a detailed voicemail with their name and a call back number including their direct extension.

Our customers are our number one priority. We apologize for any inconvenience you may have experienced. We are investigating this scam and doing everything we can to stop it.

Liberty Power has been a Better Business Bureau (BBB) Accredited Business since 2007. We have an A+ rating. This means we are dedicated to resolving all consumer complaints. We are 100% committed to making every experience your best experience.

Full Text of David Hernandez’s Speech on Supplier Development at the 2014 NMSDC Conference

Liberty Power co-founder and CEO David Hernandez addressed attendees of the 2014 National Minority Supplier Development Council (NMSDC) annual conference Awards Banquet on Wednesday, November 5 in Orlando, Florida. Liberty Power was co-chair with The Walt Disney Company of the annual gathering of supplier diversity professionals, minority-owned businesses, and Fortune 500 corporations. David challenged the audience to re-imagine supplier diversity in terms of supplier development. He said that ensuring companies better reflect the changing demographics of the population is the only way for the United States to take on the challenges of the global economy in the 21st century. Below is the full text of his speech.

One of the last conversations I had with Joset was about “who moved my cheese”?

She said, “I don’t care who moved my cheese, I want to know what I have to do to get it back!”

That’s at the heart of my remarks here tonight.

The reason is that in 2014 the world changed dramatically, and I will elaborate on that in a minute. And we in this room must change with it or we risk becoming irrelevant.

First, I want to take you back to 1872, which was a momentous occasion for the US economy. That was the year that we as a country overtook the UK as the world’s largest economy.

This year, 2014 is a momentous occasion for China, because it just became the world’s largest economy, ending the 142 year reign the US had previously enjoyed.

1972 was also a significant year. In 1972, one hundred years after the US became the world’s largest economy – the same year the NMSDC was founded – my family received an exit visa to leave Cuba, ultimately allowing us to come to this country from a land that had no opportunity, no freedoms, no liberty.

My personal experience would eventually inspire the name for the company I co-founded in 2001. As a proud American I believe in the power of liberty, and that is why I named my company Liberty Power.

My family bought into the U.S. brand – which is “the land of opportunity” Back then, my parents could have never imagined a world where the United States wasn’t the world’s number one economic super power. And yet, here we stand today – #2, behind China with other countries like Brazil and India breathing down our neck.

The cheese has moved and so we must move.

Are you comfortable with the US being #2? What about #3, #4, or even #6? – which, by the way, is where UK ranks today.

Do you think in 1872 when the UK became the world’s second largest economy that they thought they would continue to slide?

What would it feel like if the US went from #1 to #2 to #6? Not very good, I imagine.

We must change, we must adapt. If you don’t like change, just imagine what the alternative looks like?

In the 1960s, Avis – then the second largest car rental company behind Hertz – embraced their second position with a new tagline.

“When you are only number two, you try harder. Or else.”

Today, Avis – a Liberty Power customer, by the way – leads their industry in terms of customer satisfaction. They tried harder and we must try harder.


Simon Bailey also talked about how we must “own the moment”.

He challenged us and tonight I will issue my own set of pleas or calls to action.

Tonight I urge the government to stay in within its role which is to put the right rules in place so that the game is played fairly and enforce those rules.

I urge Corporate America to advance from Supplier Diversity to Supplier Development. I urge the NMSDC to grow beyond measuring diversity spend to measuring impact. And I urge MBEs to invest in their people and processes because that, in large part, is how Liberty Power has become successful.

The Government, Corporate America, the NMSDC, and MBEs must collaborate in order to better understand how our needs have changed and what we must do to address these changing needs. The things that got us here, that made us successful, will not be same things that get us to where we want to be.

Like all of you, I love the United States. I’m passionate about the future of the United States – our children’s future. I’m passionate about Free Enterprise. That’s why I’m here standing before you today. That’s why I am so supportive of this organization.

Some people say it’s the government who creates jobs. I disagree.

It’s you who create jobs.

That’s why I recently teamed up with Bernie Marcus, co-founder of Home Depot and the organization he founded – Job Creators Network. Its goal is to bring about public policy to ensure government stays true to its role which I described earlier.

Again, it’s private enterprise, and small businesses in particular that drive growth.

According to the SBA, small businesses make up nearly half of private-sector employment and create nearly two-thirds of new private sector jobs.

While the mission of the NMSDC – for the last four decades – is to “advance business opportunities for certified minority business enterprises and connect them to corporate members”, make no mistake, the NMSDC’s aim is job growth and wealth creation.

Promoting supply chain diversity is simply a means to that end. After all, minorities are becoming the majority.

It’s inevitable, given that more than half of today’s U.S. children under the age of five are minorities. Yet, economic disparities still remain.

Recall, I mentioned earlier that the NMSDC was founded in 1972. Both the NMSDC and Corporate America have come a long way since then.

Many Fortune 500 companies have promoted diversity in hiring and their supply chain. We acknowledge and celebrate these success stories, but the evolution must continue.

It is time for corporations, including Liberty Power, to “own the moment” and change.

Here’s an example of why: of the list of Fortune 500 companies in 1972 – the year this organization was formed, only 18 companies are still on the list.


To the audience here today – whether you are a minority business owner, a supplier diversity professional, or a leader at a Fortune 500 company…

Are you ready to take supplier diversity to a whole new level?

It’s what many refer to as “Supplier Development.”

It means entering into a trusted, long-lasting, mutually-beneficial relationship with a minority supplier.

As Len Greenhalgh says in his book, Minority Business Success, an investment in developing the suppliers in the corporate value chain is an investment in their own competitive advantage.

MBEs bring measurable, bottom-line value to their customers. They often accomplish this because the vast majority of MBEs have an entrepreneurial spirit. They are creative, innovative, nimble.

MBEs have the ability to develop disruptive technologies or business models – because they must, out of necessity. The only way that a minority business can compete is by being better than the competition.

Supplier diversity programs provide opportunities for MBEs. Opportunities to bid, to prove their value. The issue is that too often, the opportunities stop there.

A single transaction or a supply contract and we “check the box”. We measure success of supplier diversity by the growing the spend with MBEs. But that is a difference of degree.

What I’m talking about is a difference of kind.

Under a Supplier Development approach, the relationship doesn’t stop with an exchange of goods or services, it starts there. A contract is the jumping off point for what should be a much deeper relationship.

Supplier diversity is about finding qualified suppliers to fill an order.

Can you respond to this RFP?

Can you compete on price in a reverse auction?

Sure, Liberty Power can do that. We’ve proven it time and again.

But we’ve evolved from a simple transaction to much more – thanks to customer who took a supplier development approach with us. Supplier development is about finding a partner to develop innovative solutions to solve difficult challenges.

Supplier Diversity is about offering a seat at the table.

Supplier Development is about sitting side by side at that table, rolling up our sleeves, and tackling business challenges together.

I want to recognize the unsung heroes in this room tonight.

Supplier Diversity and Supply Chain professionals share one common bond – they are some of the most passionate people I know when it comes to their work and their mission.

I need your support.

I need your voice.

I need you to promote Supplier Development with as much vigor, passion, and commitment as you have when it comes to Supplier Diversity.

It is in large part because of your efforts, the companies you represent, and organizations like the NMSDC that have propelled Supplier Diversity spend from $20 billion in 1990 to well over $100 billion today.

The pitch is easy.

Supplier Development is the best and fastest way of extracting the most possible value from your strategic sourcing partners.

Again, you can accomplish a lot of great things with Supplier Diversity programs, but they have the tendency to leave a lot of un-tapped potential.

And to the MBEs in the audience, I need your help too.

I continually talk about the value you bring to the table – the innovative solutions, the value-creation, the drive to always go the extra mile for the customer. Prove me right.

In closing, I would admonish all of you to own the moment.

As a country, THIS is our moment. Our cheese has moved. We must try harder.

So I ask you:

As voters responsible for our government, as members of the NMSDC, as Corporate America, as Minority Business Enterprises…What are you going to do about it?

Let’s all commit to taking Supplier Diversity to a whole new level called Supplier Development.

Thank you and see you in San Diego.

Liberty Power to Supply Renewable Energy Certificates to National Minority Supplier Development Council Symposium

Liberty Power and Florida Crystals’ donation helps NMSDC Conference and Opportunity Fair “go green”

Liberty Power and  Florida Crystals to Supply NMSDC Conference with Green-e Certified RECs

Liberty Power and Florida Crystals to Supply NMSDC Conference with Green-e Certified RECs

Ft. Lauderdale, Florida – October 29, 2014 – Liberty Power, the nation’s largest independent retail electric supplier, announced today that it will partner with leading domestic sugar producer, Florida Crystals, in its donation of Green-e Energy Certified renewable energy certificates (RECs) for the 2014 National Minority Supplier Development Council (NMSDC) Conference and Business Opportunity Fair. This joint donation will match 100 percent of the estimated electricity consumption at the event. This is the second consecutive year the retail energy supply company will donate RECs as part of their involvement in the conference and the first time they have partnered with Florida Crystals.

“It is our pleasure to join forces with Florida Crystals as part of our effort to support the NMSDC’s commitment to sustainability. Donating RECs sourced from Green-E biomass power generated in our shared home state makes this endeavor even more rewarding,” said David Hernandez, co-founder and CEO of Liberty Power. “This effort not only offsets the electricity usage of this year’s conference, it also helps in the reduction of our overall carbon footprint.”

The NMSDC Conference is the organization’s signature event. Recognized as the largest national business opportunity fair of its kind, approximately 6,000 attendees are expected this year. This extensive group of corporate CEOs, procurement executives, government officials and minority business owners from around the world will engage in workshops, leadership training, and networking.

The NMSDC Conference is scheduled to take place Sunday, November 2 through Wednesday, November 5 in Orlando, Florida. The two Florida-based companies will supply enough RECs to match the estimated usage for the four-day event, held at the Orange County Convention Center.  The RECs will be generated at the cane sugar company’s Florida-based renewable energy facility. The donation of RECs will offset nearly 760,100 pounds of carbon-dioxide (CO2).  According to the Environmental Protection Agency’s (EPA) Greenhouse Gas Equivalencies calculator, this is equivalent to avoiding the CO2 emissions associated with consuming over 38,795 gallons of gasoline.

“We’re happy to work together with Liberty Power to green the NMSDC Conference,” said Gustavo Cepero, Vice President of Florida Crystals. “Our company built its renewable energy facility with the goal of reducing our use of fossil fuels. Generating the RECs for an event in our very own state aligns with our mission of contributing to a greener Florida.”

The NMSDC believe that supplier diversity leads to supplier development. By allowing minority-owned businesses to compete on a national scale, those companies are put on a path toward accelerated strategic growth. Liberty Power is a case study in supplier development. In just 13 years, Liberty Power has grown into a nearly billion dollar company that is a strategic energy partner for businesses and homes in 14 states, including 100 of the Fortune 500 companies.

Liberty Power will take on the role of the event’s minority business enterprise (MBE) co-chair alongside The Walt Disney Company, which will serve as the corporate co-chair of the conference. The retail energy supply corporation is also participating as a sponsor; the sponsor list is comprised of more than 50 of the nation’s largest companies.

Liberty Power was first certified by the Southern Florida Minority Development Council and has been a Corporate Plus® member in good standing since 2009.

“We appreciate Liberty Power’s ongoing support of the NMSDC,” said NMSDC President Joset Wright-Lacy. “Their generosity, along with that of Florida Crystals, to help ‘green’ our conference through the donation of RECs plays a huge role in our sustainability efforts.”

About Liberty Power

Headquartered in Fort Lauderdale, Florida, Liberty Power is the largest independent retail electric supplier in the United States based on 2014 KEMA rankings of electric retailers. The company is also the first certified, minority-owned supplier with a national footprint, and the largest Hispanic-owned energy company in the United States according to Hispanic Business. Liberty Power provides large and small businesses, government agencies and residential customers with affordable electricity and exceptional customer service.
For more information on Liberty Power, please visit

Liberty Power is a registered trademark of Liberty Power Corp. LLC, whose subsidiaries are certified and licensed to provide retail electric service by the PUC / PSC of CA, CT, DC, DE, IL, ME, MD, MA, MI, NJ, NY, OH, PA, RI, TX and VA.

About Florida Crystals
Florida Crystals is a leading domestic sugar producer and North America’s first fully integrated cane sugar company, guiding our sugar from the field to the table. We are America’s first and only producer of certified organic sugar, grown and harvested in the United States, and the first sugar certified CarbonFree® by Our renewable energy facility is the largest of its kind in North America and provides clean energy that powers our sugar operations and tens of thousands of homes, which helps us reduce our use of fossil fuels.

About National Minority Supplier Development Council

The National Minority Supplier Development Council advances business opportunities for certified Asian, Black, Hispanic and Native American business enterprises and connects them to corporate members.  One of the country’s leading corporate membership organizations, NMSDC was chartered in 1972 to provide increased procurement and business opportunities for minority businesses of all sizes.

The NMSDC Network includes a National Office in New York and 24 affiliate councils across the country. There are 1,750 corporate members throughout the network, including most of America’s largest publicly-owned, privately-owned and foreign-owned NMSDC companies, as well as universities, hospitals and other buying institutions. The regional councils certify and match nearly 13,000 minority-owned businesses with member corporations that want to purchase their products, services and solutions.

Top Three Winners of Liberty Power Bright Horizons Scholarship Award Announced

Liberty Power and United States Hispanic Chamber of Commerce Foundation award $20,000 in Scholarships to the nation’s top STEM students

Liberty Power co-founder and CEO David Hernandez, Ileana Delgado, Blane Wilson, and Chelsea Clark.

Liberty Power co-founder and CEO David Hernandez, Ileana Delgado, Blane Wilson, and Chelsea Clark.

Ft. Lauderdale, Florida – September 24, 2014 – Liberty Power,the nation’s largest independent retail electric supplier, is proud to announce the top three winners of its second annual Liberty Power Bright Horizons Scholarship program. The scholarship – a collaborative effort between Liberty Power and the United States Hispanic Chamber of Commerce (USHCC) Foundation – awarded three college students a collective $18,000 during the USHCC National Convention which took place September 21 – 23 in Salt Lake City, Utah. A fourth scholarship has been added this year in the form of a $2,000 “People’s Choice” award and will be presented next month as part of a social media competition.

“We continue to enjoy working with Liberty Power on the Bright Horizons Scholarship. It’s an incredible feeling to know that you’re making a big impact in the lives of these students,” said Marc Rodriguez, Chairman of the USHCC Board.

The Bright Horizons Scholarship is for college students studying science, technology, engineering and mathematics (STEM) with an interest in pursuing a career in energy or the environment.

The top three winners were chosen by a selection committee that included: seven business leaders and policymakers within the energy industry, last year’s Bright Horizons grand prize winner, Tatiana Narvaez, and a communal vote from Liberty Power employees. They  elected one grand prize winner to receive a $10,000 scholarship, one first runner up to receive a $5,000 scholarship, and one second runner up to receive a $3,000 scholarship. The top three winners were honored by David Hernandez, co-founder and CEO of Liberty Power, and the USHCC during the annual convention’s closing gala on September 23.

“Spending time with this year’s Bright Horizons Scholarship winners has been very rewarding. Learning about their accomplishments and passion for energy and the environment at such a young age is incredible,” said Mr. Hernandez. “Our partnership with the USHCC Foundation to help today’s youth pursue their educational goals continues to be a wonderful endeavor.”

The $10,000 scholarship was awarded to Blane Wilson, who is earning his undergraduate degree in electrical engineering from Stanford University.

“When I found out I was a scholarship winner, I was overcome with gratitude for being recognized and offered the opportunities that come with this honor,” said Mr. Wilson. “This award encourages me to continue pursuing my career, where I hope to address the world’s growing energy demand while protecting our environment. I want to advocate STEM education for underrepresented students whose perspectives can build better solutions in whatever field they’re passionate about.”

The $5,000 scholarship was awarded to Chelsea Clark, an undergraduate student at The University of Texas at Austin in chemical engineering.

“I felt so humbled and honored to be chosen as a winner of this scholarship. This means I will be able to focus on pursuing my ultimate career goal of doing research and development in the energy industry,” said Ms. Clark. “I hope my work can help supplement the world’s projected energy demand and reduce our total carbon footprint in the process.”

Ileana Delgado was awarded the $3,000 scholarship. She is earning her master’s degree in industrial engineering at The University of Texas at El Paso.

“When I was told I was one of the top three winners I could not believe it. Being a winner means being proud of what I have already achieved and being hopeful of what is to come,” said Ms. Delgado. “As an industrial engineer, I will be able to help future generations by optimizing sustainable processes in order to make them affordable.”

The recipient of the fourth scholarship, valued at $2,000, is still up for grabs. The newest element of the Bright Horizons Scholarship program involves a social media competition. Six finalists have been selected and will need to collect as many votes as possible via Facebook to take home the “People’s Choice” award. The voting opened on September 22 and runs through October 17. The winner will be announced in late October. To learn more about the People’s Choice award, and to vote for the winner, visit Liberty Power’s Facebook page at

About Liberty Power
Headquartered in Fort Lauderdale, Florida, Liberty Power is the largest completely independent, privately-held retail electric supplier in the United States based on 2014 KEMA rankings of electric retailers. The company is also the first minority-owned supplier with a national footprint, and the largest Hispanic-owned energy company in the United States according to Hispanic Business. Liberty Power provides large and small businesses, government agencies and residential customers with affordable electricity and exceptional customer service.

About the United States Hispanic Chamber of Commerce
Founded in 1979, the USHCC actively promotes the economic growth and development of Hispanic entrepreneurs and represents the interests of nearly 3 million Hispanic-owned businesses in the United States that generate $465 billion annually. It also serves as the umbrella organization for more than 200 local Hispanic chambers in the United States and Puerto Rico. For more information, please visit

About the United States Hispanic Chamber of Commerce Foundation
The USHCC Foundation is committed to giving Hispanic entrepreneurs life-long learning by developing and implementing initiatives and educational campaigns to awaken and nurture their entrepreneurial spirit. The Foundation leverages corporate and public support to ensure that existing and aspiring Latino entrepreneurs gain access and achieve success in the world of business. Please visit for more information on the USHCC Foundation.

Liberty Power is a registered trademark of Liberty Power Corp. LLC, whose subsidiaries are certified and licensed to provide retail electric service by the PUC / PSC of CA, CT, DC, DE, IL, ME, MD, MA, MI, NJ, NY, OH, PA, RI, TX and VA.

Liberty Power to Supply Renewable Energy Certificates to 35th Annual United States Hispanic Chamber of Commerce Convention

Liberty Power donation helps USHCC Annual Convention “go green” for second consecutive year

Ft. Lauderdale, Florida – September 19, 2014 –Liberty Power,the nation’s largest independent retail electricsupplier, announced that it will donate renewable energy certificates (RECs) to match 100 percent of the estimated electricity usage at the United States Hispanic Chamber of Commerce’s (USHCC) Annual Convention. This is the second year in a row the retail energy supply company will donate RECs as part of their sponsorship of the event.

The USHCC Annual Convention will take place at the Grand America Hotel in Salt Lake City, Utah, from September 21 – 23. Liberty Power will supply enough RECs from United States wind energy facilities to match the estimated consumption for the event’s venue throughout the three-day convention. The donation of RECs will avoid approximately 760,000 pounds of carbon dioxide (CO2)emissions from fossil-fueled generation facilities. This is equivalent to the CO2 emissions of nearly 38,800 gallons of gasoline consumed.

“We are excited to help propel forward the green energy movement again this year by offsetting the consumption of the USHCC’s Annual Convention,” said David Hernandez, co-founder & CEO of Liberty Power. “We are delighted the USHCC supports our ongoing commitment to sustainability.”

This year, the USHCC Convention will celebrate its 35th anniversary. With their reputation as the largest assembly of Hispanic business leaders in the United States, the Convention attracts business associations, entrepreneurs, corporate executives, chamber leaders and members, Hispanic business enterprises (HBE’s), and policymakers from across the country. This occasion provides ample opportunity to establish business partnerships and carve out new business opportunities.

“The USHCC is thrilled to have Liberty Power’s support for green energy at our National Convention once again, and we are proud to have their unwavering commitment as a partner of our association,” said USHCC President & CEO Javier Palomarez. “Liberty Power is dedicated to their customers and their community, and has demonstrated that a company can, in fact, do smart business and advance the common good at the same time. We thank them for their contributions.”

About Liberty Power

Headquartered in Fort Lauderdale, Florida, Liberty Power is the largest completely independent, privately-held retail electric supplier in the United States based on 2014 KEMA rankings of electric retailers. The company is also the first minority-owned supplier with a national footprint, and the largest Hispanic-owned energy company in the United States according to Hispanic Business. Liberty Power provides large and small businesses, government agencies and residential customers with affordable electricity and exceptional customer service.

For more information on Liberty Power, please visit

Liberty Power is a registered trademark of Liberty Power Corp. LLC, whose subsidiaries are certified and licensed to provide retail electric service by the PUC / PSC of CA, CT, DC, DE, IL, ME, MD, MA, MI, NJ, NY, OH, PA, RI, TX and VA.
About the USHCC

Founded in 1979, the USHCC actively promotes the economic growth and development of Hispanic entrepreneurs and represents the interests of over 3 million Hispanic owned businesses across the United States that contribute in excess of $465 billion to the American economy each year. It also serves as the umbrella organization for more than 200 local Hispanic chambers and business associations in the United States and Puerto Rico. For more information, visit

Liberty Power CEO Inspires Young Leaders at the Free Enterprise Leadership Challenge

Job Creators Network

Liberty Power CEO David Hernandez addresses students at the Free Enterprise Leadership Challenge

David Hernandez gives keynote address on how to be a successful entrepreneur

Liberty Power’s CEO David Hernandez shared his own proven building blocks for success at the 2014 Free Enterprise Leadership Challenge (FELC). As a successful entrepreneur and member of the Job Creators Network, David presented his keynote address to the students participating in FELC held this summer at his alma mater, Palm Beach Atlantic University in West Palm Beach, Florida.

In addition to providing advice and mentorship about entrepreneurship to the students, David addressed some of the challenges associated with starting a business in today’s economy, such as regulations.

“One of my highlights of my FELC experience was listening to David Hernandez,” one student from Florida said. “He taught me that humility is something not a lot people have, but it is a key trait to become a great leader.”

David and the Liberty Power senior leadership team believe so strongly in the strength of humility that it is a fundamental part of the company’s  culture. Team members at all levels are encouraged see that everyone has something to teach, and that decisions must be based solely on what is best for the company and its customers, not individual egos.

FELC is a program for high school students and teaches the core principles of our free enterprise system. Over 7,300 students have graduated from the FELC Program. David spoke to 100 students who traveled from Florida, New Jersey, Utah, Connecticut and El Salvador. Many attendees were first generation Americans, much like Hernandez himself, who was born in Cuba.

The five day program, which occurs three times every summer, offers a unique hands-on approach to equip students with the economic knowledge and tools to begin their own business. During the program the students experience the process of building a business from scratch as well as hearing from business leaders in the community.

For more information about this program please visit

To learn more about Job Creators Network please visit

Watch some of the educational videos for entrepreneurs on

Feeling the impact of winter weather in July? Just check your utility bill.

You’ll never guess why electricity rates will jump this summer. Hint: the Polar Vortex.

Last winter’s brutal polar vortex brought such cold temperatures that many New Yorkers saw their heating bills nearly double. Months later, the lingering after-effects of the polar vortex continue to keep electricity prices high.

Weather forecasters predict that New York State will experience sweltering temperatures in July and August 2014. As it gets hotter, air conditioners and refrigerators will have to work harder to keep things cool.

What does this mean for New York residents? Electricity prices are about to spike once again.

“New Yorkers, still reeling from home heating costs this winter, can expect to continue to get hammered by high bills this summer,” said Beth Finkel, New York State Director for AARP, a nonprofit social advocacy organization.

Why would the polar vortex impact summer energy rates? A recent study from the AARP explored the long-term impacts of extreme winter weather. It found that electricity generators had to tap into natural gas reserves during the polar vortex. The nation’s once abundant natural gas surplus was depleted. Now that reserves are low, natural gas prices are rising and the market has become increasingly volatile, which will lead to a summer rate spike.

The Energy Research Council issued a study mirroring the findings of the AARP report.

The AARP’s Finkel warns that throwing “looming rate hikes into the equation and household budgets for many simply don’t stand a chance against unprecedented utility bills. Something’s got to be done.”

In New York, the utility’s standard electricity supply rates are based on market conditions—and those prices fluctuate every 15 minutes.

AARP says that New Yorkers pay the highest electric rates in the United States. Since utility companies and the Public Service Commission handle how much to charge for electricity, New Yorkers have little control.

But where there are concerns, there are solutions. Rather than deal with the fluctuating prices offered by the utility companies, New Yorkers can opt for a fixed-rate plan from an electricity supplier such as Liberty Power. These fixed-rate plans can provide New York residents peace of mind. Making the switch allows households and businesses to worry less about unpredictable costs.

Liberty Power offers people fixed-rate electricity plans for up to 60 months. Customers are locked into a rate and avoid sudden spikes from extreme weather. That allows a household to budget more easily because the per kWh rate paid remains the same month-to-month, despite a polar vortex or summer heat wave.

For further information on available fixed-rate plans contact 1-866-POWER-99 to speak to a Liberty Power representative or click here for a price quote.

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