Liberty Power: Liberty Power Names New Chief People Officer

Liberty Power’s Management Team Grows along with Company

FORT LAUDERDALE, Fla. – November 4, 2009 – Liberty Power, one of the fastest–growing retail electric providers in the United States, today announced the appointment of Laurie David Villa to the position of Chief People Officer.

Ms. Villa will direct Liberty Power’s human resource policies, processes and infrastructure, and be responsible for implementing and ensuring best practices in employee management and talent development throughout the organization. “We are very excited about the addition of Laurie Villa to our executive leadership and the proven experience she brings to our team,” stated David Hernandez, CEO of Liberty Power. “Our people are our greatest asset. With the addition of Ms. Villa, we are well positioned to continue building a team of customer–oriented, highly–motivated professionals that will ensure the long–term success of the company.”

Ms. Villa brings her human resources and organizational development experience to Liberty Power after holding senior positions with notable multi–billion dollar corporations. Villa was Senior Vice President, Human Resources with women’s specialty retailer, Ann Taylor. She also worked globally with the Sara Lee Corporation for 18 years, serving in various roles in human resources and organizational development. Ms. Villa was identified through a national, retained executive search with Diversified Search Odgers Berndston. Villa is an MBA graduate of the University of North Florida’s Coggin College of Business, and currently resides in Broward County, Florida.

Starting from four original co–founders in 2001, Liberty Power has grown to over 175 team members. The company has been named to the Inc. 500/5000 the last two consecutive years and was recognized as the 7th fastest–growing Hispanic–owned business by Hispanic Business in 2009, after first making the list in 2007 as the #1 fastest–growing. Demonstrating its commitment to investing in its people, Liberty Power was also recognized in 2009 as a “Champion of Learning” by the American Society for Training & Development.

Headquartered in Fort Lauderdale, Florida, Liberty Power is one of only four national retail electric providers licensed in 16 or more states and is the only minority–owned, retail electric provider with a national presence. Currently serving tens of thousands of customers in New York, Texas, Maryland, New Jersey, Pennsylvania, Maine, Massachusetts, Connecticut, Illinois, Delaware, Rhode Island, and the District of Columbia, Liberty Power provides businesses, government entities, and residential customers with low–cost, reliable electricity and outstanding customer service. National customers include JCPenney, Bausch & Lomb, and New York Life, among others.

Liberty Power is a registered trademark of Liberty Power Corp. LLC. Liberty Power Corp. – encompassing Liberty Power Holdings LLC, Liberty Power Maryland LLC, Liberty Power District of Columbia LLC, and LPT LLC dba LPT SP LLC – is certified and licensed by the Public Utilities/Service Commissions of: CA, CT, DC, DE, IL, ME, MD (IR793), MA (CS-057) MI, NJ (ESL-0001), NY, OH, PA, RI, TX (10118) and VA; and is licensed and certified by the Federal Energy Regulatory Commission.

Liberty Power® is a registered trademark of Liberty Power Corp. LLC


Liberty Power
Tim LoCascio

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